Another set of lecture slides from BCM112 Emergent Media, in which I discuss the way the internet paradigm alters the role of audiences in their interaction with digital media platforms and content. I concentrate on new types of networked participation and the value of content in an emerging media ecology characterized by the emergence of collective intelligences without gatekeepers.
Tag: emergent media
These are the slides for the first two topical lectures from the subject BCM112 Emergent Media that I teach this session. In the first lecture I discuss Marshall McLuhan’s framework of understanding media, and the trajectory and dynamics of the process of convergence. I concentrate on the ways convergence affects industries, technologies, and audiences, establishing the parameters of the internet paradigm. In the second lecture I examine how ‘the medium is the message’ manifests itself in the process of digital production. I explore the kinds of experiences and production processes made possible by the emergence of a digital network economy.